Udustars is a mixture of a social network and a fintech platform. The social network side gives the ability to chat, post photos and videos, and discover new interests. The fintech side allows users to create a virtual debit card that can be used to make online payments and send money to other users on the platform. Udustars also promotes financial literacy through articles related to financial education. The reason for mixing the social network and fintech sides is to build a community platform in which users can learn from each other and grow financially.